Wells Fargo Center Announces “Movies On Broad: Fright Week” In-Arena Movie Experience
Oct 20, 2020
PHILADELPHIA (October 20, 2020) – Today, the Wells Fargo Center announced the launch of Movies on Broad, a socially-distant, in-arena movie experience. Movies on Broad will take place within the arena’s seating bowl and feature films on its recently-installed, massive center-hung scoreboard. The Wells Fargo Center anticipates launching a number of themed movie weeks as part of the Movies on Broad series.
Movies on Broad will kick off with “Fright Week,” running from October 28 to November 1. The extended weekend-long schedule of films will feature Halloween-themed flicks sure to give fright fanatics and families alike a chance to safely enjoy their favorite seasonal movies on the arena’s expansive scoreboard while social distancing in its spacious lower level. Tickets to these exclusive showings are limited and on sale now at MoviesonBroad.com.
“Fright Week” will span five nights and include family-friendly films, timeless horror classics, and other Halloween fanfare. Each night will immerse movie-goers in a complete Halloween experience, from themed food and drinks to spooky sights and creepy characters throughout the arena.
Multiple movie times are available per day, including two midnight showings for horror movie lovers ready for a late-night scare. On Halloween day, Movies on Broad is offering a five-movie marathon from noon to midnight (each showing ticketed separately).
The movies will be shown on one of the largest center-hung 4K scoreboards in the country. Never before utilized to show films, the scoreboard boasts more than 6,600 square feet of crystal-clear LED with unique kinetic features that will be sure to delight audiences.
Tickets to this never-before-offered experience are extremely limited and are available now for purchase at MoviesonBroad.com. Guests will be seated in blocks of two, four or six spread out widely across the arena to allow for social distance measures as well as extra room for comfort. The overall capacity of the arena will stay well within the city’s recent recommended guidelines for an indoor facility.
A limited number of Wells Fargo Center suites will also be available for purchase for a group of up to six people per suite. Each of these luxury spaces comes complete with a private bathroom, TV, and special food and beverage options available for pre-order.
In accordance with city guidelines, all patrons attending Movies on Broad will be required to wear a mask at all times except while eating and drinking from their seats. Social distancing practices will be facilitated by the event layout and on-site staff.
“We are thrilled to safely reopen our doors for this new experience,” said Wells Fargo Center General Manager, Phil Laws. “Our staff has worked tirelessly to reimagine the health and safety practices in our expansive arena so patrons can enjoy some normalcy and fun. We see Movies on Broad as a small first step back to reopening our arena.”
In partnership with NBCUniversal, Movies on Broad will tap into Universal Pictures’ iconic library of films, including popular thrillers such as “Bride of Chucky” and 2018’s “Halloween.” Additionally, family favorites such as “Casper” and “Back to the Future” are slated to show in celebration of their respective 25th and 35th release anniversaries. The schedule also includes two themed double features. On Wednesday, October 28, Movies on Broad will screen a Hitchcock double feature with “The Birds” and the 60th anniversary uncut restoration of “Psycho.” A Jordan Peele double feature is set for Thursday, October 29, for Peele fans to enjoy 2017’s “Get Out” and the 2019 feature “Us.”
“Through a unique content partnership with our parent company Comcast NBCUniversal, we are able to bring the movie theater experience inside our spacious arena,” said Wells Fargo Center President of Business Operations, Valerie Camillo. “Our multi-million dollar, 4K, 68-foot scoreboard will provide an incredibly clear and massive projection of these films. As an added surprise, we might also fire up a few of the kinetic scoreboard elements to delight our guests.”
The lineup of films is scheduled as follows (all movies ticketed separately):
Wednesday, October 28 | Hitchcock Double Feature
- 6 p.m. - The Birds (1963)
- 9 p.m. - Psycho – uncut (1960) – 60th anniversary
Thursday, October 29 | Jordan Peele Double Feature
- 6 p.m. - Get Out (2017)
- 9 p.m. - Us (2019)
Friday, October 30
- 6 p.m. - The House with a Clock in its Walls (2018)
- 9 p.m. - The Invisible Man (2020)
- Midnight - Bride of Chucky (1998)
Saturday, October 31 | Halloween
- Noon - The House with a Clock in its Walls (2018)
- 3 p.m. - E.T. the Extra-Terrestrial (1982)
- 6 p.m. - Casper (1995) – 25th anniversary
- 9 p.m. - Halloween (2018)
- Midnight - Shaun of the Dead (2004)
Sunday, November 1
- Noon - Back to the Future (1985) – 35th anniversary
- 3 p.m. - Casper (1995) – 25th anniversary
Tickets are extremely limited and available for purchase now on a first-come, first-served basis at MoviesonBroad.com.
Tickets to the 6 p.m., 9 p.m. and midnight showings are $15 for adults and $12.50 for children. The noon and 3 p.m. matinee showings are $10 for adults and $7.50 for children. There will also be a double feature discount on October 28 and 29. Suites are available for purchase at a flat rate of $250 for up to six people.
For lower level blocks of more than six people, patrons should contact the Wells Fargo Center Box Office at [email protected].
“We hope with strong public interest surrounding “Movies on Broad: Fright Week,” we will be able to launch additional movie weeks throughout the fall and winter,” said Camillo. “It is our goal for Wells Fargo Center to once again fulfill its role in delivering safe and fun entertainment options to the city of Philadelphia.”